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Joana César Machado - UNIVERSIDADE CATÓLICA PORTUGUESA - CATÓLICA PORTO BUSINESS SCHOOL (Authors)
1612 - ONLINE CAUSE-RELATED MARKETING HOW DOES IT INFLUENCE CONSUMERS’ EVALUATIONS AND PURCHASE INTENTION?
Friday, June 22, 2018 - Slot 6 (09:00 - 10:30) - ASKJA Building / N-129