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Vincent Mangematin - GRENOBLE ECOLE DE MANAGEMENT (Authors)
2422 - FROM USER-NEEDS TO USAGE-NEEDS: USAGE AS A WAY TO SHAPE COSTUMER AND USER PROPOSITION FOR BUSINESS MODELING
Thursday, June 21, 2018 - Slot 5 (16:00 - 17:30) - ARNAGARDUR Building / A-422
Vincent Mangematin - GRENOBLE ECOLE DE MANAGEMENT (Authors)
2507 - FIRM PARTICIPATION IN A PLATFORM ECOSYSTEM –DATA INCLUSIVE VALUE SHARING AND COMPETITION
Thursday, June 21, 2018 - Slot 3 (11:00 - 12:30) - VR II Building / V02-155
Vincent Mangematin - GRENOBLE ECOLE DE MANAGEMENT (Authors)
2874 - HOW ENGINEERS INFLUENCE DECISION MAKERS? PROFESSIONAL END USERS GIVE LEGITIMACY FOR RADICAL INNOVATIONS
Thursday, June 21, 2018 - Slot 4 (14:00 - 15:30) - ODDI Building / O-201